Wellness revenue — from spa amenity to commercial asset.

Wellness partnerships can contribute 10–30% of total hotel revenue in the luxury segment — yet most hotels run their wellness offering as a cost rather than a commercial line. The metrics that unlock this shift are RevPASH (Revenue Per Available Spa Hour) and TRevPAG (Total Revenue Per Actual Guest) — neither of which appears in standard hotel management reporting. These fifty resources give hotel commercial directors the frameworks to measure, build, and optimise wellness revenue across spa, fitness, nutrition, sleep, and mindfulness — category by category, strategy by strategy, market by market.