From the right match to measured revenue.
Three steps to your first match.
- 01
Apply and build your profile
Request an invitation. Once approved, build a profile of your property or brand – positioning, guests or customers, spaces, markets and goals.
- 02
Get scored matches
AI matching, calibrated by our commercial team, returns partners scored on fit – with the rationale, commercial model and operational fit set out.
- 03
Connect with context
Accept the matches that fit. We make the introduction with the groundwork already done, so the first conversation starts at the commercial detail.
Five phases. One commercial journey.
Phases 1–3 are delivered on the platform. Phases 4 and 5 are services from White Sky Hospitality and Chessa Connect.
Discover & connect
Build your profile, run AI matching and review scored matches with rationale. Accept or decline.
Fit review
A Brand Fit Audit validating commercial, guest and operational fit before anyone commits.
Partnership roadmap
Structure, revenue model, activation plan and success metrics – built with both parties.
Implementation
We run the on-property launch: contracts, operations, staff briefing and onboarding.
Monitor & measure
Tracking and reporting so revenue impact is visible, attributable and improving.
Six categories. One curated marketplace.
Built around wellness and premium lifestyle – the brands that shape how guests rest, move, travel and live. Adjacent categories are welcome wherever there is genuine relevance to the upscale guest. Not every brand – the right ones.
Wellness
Spa, mindfulness, sleep, recovery and holistic health.
Fitness
Apparel, equipment, digital coaching and active recovery.
Nutrition
Supplements, functional drinks and clean snacking for in-room and F&B.
Skincare
Luxury and science-led skincare for bathroom and spa.
Lifestyle
Fragrance, home, family and the premium essentials guests travel with.
Active & outdoor
Sport, adventure and performance – on the court, the trail or the open road.
Something else?
Adjacent categories are reviewed on request, case by case.
Six formats. Every partnership style covered.
Every match comes with a recommended format – the one that fits both sides best.
In-room product placement
Amenity kits, minibar integration, bedside wellness and in-room fitness.
Branded wellness experiences
Co-designed treatments, classes, workshops and wellbeing programmes.
Retail concession
Lobby boutiques, spa retail walls and pop-ups at natural dwell points.
Digital touchpoint
Pre-arrival, in-room tablets, hotel apps and post-stay journeys.
Exclusive residency
Takeovers, seasonal activations and bespoke guest programmes.
Co-branded campaign
Editorial, social and experiential campaigns with shared upside.